“8 ½” Meets SIXTY Collective

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The official poster of the 67th Cannes Film Festival, which just bowed, took the face of style and movie icon Marcello Mastroianni as its black-and-white image mascot (the poster image is a still from Federico Fellini’s 8 ½, which was the festival’s Official Selection in ’63).

And wouldn’t you know? As we were brainstorming as to whom would embody the vibe of our Hollywood- icon-inpsired hotels, we chose a similar image of the 8 ½ and La Dolce Vita star.

What’s more, as a style icon counterpart to the international playboy of yore, we selected Brigitte Bardot, in her prime, to match up with him. After all, who was cooler?

The custom-illustrated Marcello Mastroianni and Brigitte Bardot matchbooks by Blue Logan will soon be hitting the rooms, lobbies, cocktail lounges and restaurants in SIXTY Hotels in New York City and Los Angeles.

Go ahead: Get lit with the stars. Both enjoyed getting into the cups with panache, too.



Steve Garbarino

Steve Garbarino

Steve Garbarino is a contributing editor at Vanity Fair and a culture reporter for The Wall Street Journal. He is also the author of "A Fitzgerald Companion."